Digital Marketing | W3 Techniques

12 Apr

কিভাবে বাংলাদেশে হোস্টিং রিসেলার বিজনেস শুরু করবেন? / How to start hosting reseller business in Bangladesh?

আপনি কি উদ্যোক্তা হতে চান? সেক্ষেত্রে নিজের একটি ওয়েবহোস্টিং বা আইটি ব্যবসায় থাকা বর্তমান সময়ে দারুন একটি ব্যাপার। যেহেতু ইন্টারনেটের ব্যবহারকারী দিন দিন বাড়তেছে সেই সাথে তাল মিলিয়ে বেড়ে চলছে ওয়েবসাইটের সংখ্যা। তাই এটিই উপযুক্ত সময় ওয়েবহোস্টিং বিজনেস শুরু করার। যদি আপনি নিজের হোস্টিং বিজনেস শুরু করার কথা ভেবে থাকনে তাহলে এই পোষ্টের গাইডলাইন গুলো আপনাকে সাহায্য করবে সফল ওয়েব হোস্টিং ব্যবসায় শুরু করার জন্য। অনেকেই সার্ভার বা ডলারের পেমেন্টের জটিলতার কারনে এই ব্যাবস্যায় শুরু করতে চান না। এই পোষ্টের গাইডলাইন ফলো করলে আপনি বাংলাদেশী টাকায় হোস্টিং রিসেলার নিয়ে বিজনেস শুরু করতে পারবেন।

কি ভাবে শুরু করবেন?

রিসেলার হোস্টিং প্যাকেজ কিনতে হবে।

প্রথমে একটি রিসেলার হোস্টিং প্যাকেজ কিনবেন, যদি আপনিও রিসেলার হোস্টিং দিতে চান তাহলে মাস্টার রিসেলার হোস্টিং প্যাকেজ নিবেন। আপনি এই দুই ধরনের রিসেলার প্যাকেজই W3 Techniques থেকে নিতে পারবেন। হোস্টিং রিসেলার প্যাকেজ নেওয়ার পর আপনি একটি WHM প্যানেল পাবেন যা থেকে আপনি আপনার ক্লায়েন্টের হোস্টিং একাউন্ট গুলো ম্যানেজ করতে পারবেন।

বিলিং সফটওয়্যার/পোর্টাল নিতে হবে।

অটোমেশন প্রাসেসে হোস্টিং বিজনেস করতে হলে বিলিং পোর্টালের প্রয়োজন হয় যার মাধ্যমে বিভিন্ন কাজ অটো হয়ে যায় যেমন - ইনভয়েস, রিনিউ রিমাইন্ডার, পেমেন্ট গেটওয়ে ইত্যাদি। বিলিং পোর্টালের জন্য সবচেয়ে জনপ্রিয় সফটওয়্যার হচ্ছে WHMCS এটি নরমালি কিনতে হলে আপানাকে মাসে ১৫ ডলার করে দিতে হবে আর আপনি যদি W3 Techniques থেকেন রিসেলার হোস্টিং নেন সেক্ষেত্রে আমরা এটি আপনাকে ফ্রিতে দিবো এবং সব কিছু সেটআপ করে দিবো যাতে আপনি রিসেলার প্যাকেজ নেওয়ার সাথে সাথেই বিজনেস শুরু করতে পারেন।

নিজস্ব ওয়েব সাইট বানাতে হবে।

ওয়েবহোস্টিং সেল করার জন্য আপনার নিজের একটি ওয়েব সাইট থাকতে হবে যাতে হোস্টিং এর প্যাকেজ গুলো এবং ফিচার গুলো দিয়ে সুন্দর ভাবে ডিজাইন করা থাকবে। আপনি যদি ডিজাইনের কাজ না জানেন তাহলে ফ্রিলেন্সার দিয়ে করিয়ে নিবেন। আপনি যদি W3 Techniques থেকে রিসেলার প্যাকেজ নেন তাহলে আমরা ওয়ার্ডপ্রেস এবং প্রিমিয়াম থিম দিয়ে আপনার ওয়েব সাইটের বেসিক ডিজাইন গুলো করে দিবো যা একটি ওয়েব হোস্টিং ওয়েবসাইটে থাকে।

ডোমেইন রিসেলার নিতে হবে।

হোস্টিং রিসেলার বিজনেস করতে হলে আপনাকে অবশ্যই ডোমেইন রিসেলার নিতে হবে কারন বেশির ভাগ ক্লায়েন্টই চায় যে তার ডোমেইন এবং হোস্টিং একই জায়গা থেকে কিনতে। বিভিন্ন ডোমেইন রিসেলার কোম্পানি থেকে আপনি একটি নির্দিষ্ট পরিমান ডলার বা টাকা ডিপোজিট দিয়ে ডোমেইন রিসেলার নিতে পারবেন। আর আপনি যদি W3 Techniques থেকে রিসেলার প্যাকেজ নেন তাহলে আমরা আপনাকে ডোমেইন রিসেলার প্যানেল সম্পুর্ন ফ্রিতে দিবো এবং তা WHMCS এর সাথে কনফিগারেশন ও করে দিবো। আমাদের কাছ থেকে ডোমেইন রিসেলার নিলে আপনি .com ডোমেইন ৭৫০ টাকাতে নিতে পারবেন।

মার্কেটিং করতে হবে।

উপরের চারটি স্টেপ সম্পন্ন করার পর আপনি নিজের ওয়েবহোস্টিং ব্যবসা শুরু করার জন্য প্রস্তুত হয়ে যাবেন। এর পর আপনাকে শুধু মার্কেটিং এর কাজ করতে হবে। আপনি ভিবিন্ন মাধ্যমে মার্কেটিং করতে পারেন যেমন- Search Engine Optimization (SEO), Social Media Marketing, Facebook Boost, Adword Marketing etc. আশা করি উপরের গাইডলাইন গুলো সঠিক ভাবে ফলো করে কাজ করলে আপনি আপনার ওয়েব হোস্টিং বিজনেস সফল ভাবে শুরু করতে পারবেন। এছাড়া W3 Techniques থেকে শুধুমাত্র হোস্টিং প্যাকেজ কিনলেই বাকি কাজগুলো করতে আমরা আপনাকে সর্বোচ্চ সহায়তা করবো।

By badsha Digital Marketing, Entrepreneurs, Hosting offer 0 Comments

09 Dec

Hosting Offer! for Victory Month of Bangladesh

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By badsha Digital Marketing, Hosting offer 0 Comments

19 Sep

How to Optimize Your eCommerce Site For The Search Engines

Did you understand? Nearly 8 out of 10 individuals are actually purchasing online. About seventy-nine% of u.S. Purchasers locate what they want and organize them thru the internet. With that superb information on how modern-day era has now affected customers’ behavior, it’s no longer surprising to peer that increasingly more humans want to launch a web enterprise. You are probably a person who desires to begin selling on the net. Or possibly, you already have a store, however, are searching out methods to increase its visibility and recognition. One of the simplest ways to do this? Optimize your online save for the search engines like google. Allow’s discover the one-of-a-kind techniques on how you could up your ratings for search engines like google, bing, and Yahoo. Part i: optimize excessive-impact pages The high-effect pages are the maximum visited pages for your website. They're the ones that appeal to more site visitors and stimulate more engagement from your users. In most cases, those high-impact pages consist of the homepage, product pages, class pages, weblog posts and trending pages. Right here are some pointers for you: Tip #1: decide your goal keywords. You want to understand the most commonplace phrases (or key phrases) that your target market are the usage of. From there, insert the ones key phrases to your excessive-impact pages and of the path, your metadata. Consist of textual facts that is useful, descriptive and applicable. While selecting keywords, you need to remember its search volume, relevance, vicinity-based popularity, and ranking trouble. So how will you locate the fine keywords for you? Use keyword tools. Use keyword tools to discover which key phrases you must use for your excessive-impact pages. If you are on a budget, you can opt to use loose tools inclusive of Google's keyword planner. In case you’d want to shop time and generate extra effective keywords, you can go for paid search engine optimization gear like semrush. Refine your keyword listing. Concentrated on all keywords might be a waste of time. Generate traffic quicker through starting with low opposition keywords. The quicker you generate visitors, the quicker your website becomes established and improve your chances of having high search scores. Stalk your competitors’ approach. In maximum cases, your competition has already made a sizable stride of their search engine optimization campaigns. Check out their internet site and take a look at how they use keywords, then recognition on how they present their usual emblem. Take note of their popular merchandise and homepage. By using doing so, you get an idea which keywords are most worthwhile. Tip #2: use lengthy-tail keywords. Inside the best feel, lengthy-tail key phrases typically encompass at the least 3 phrases. Most searchers don’t simply use a single word when searching out something. Long-tail keywords are greater unique, and they play a big function in seek engine configuration. Right here’s an example:

See how specific are the ones key phrases in the car entire seek bar? That’s what you want to do. Be as unique as possible consisting of inserting shade(s), size or sort of your product. Recollect, those who use lengthy-tail key phrases have a higher conversion price because they recognize exactly what they are seeking out. Also, there may be a lesser competition in concentrated on lengthy-tail keywords considering they intention for niche demographics as opposed to mass audiences, so they have a higher danger of allowing you to rank better for popular topics. When you discern out the keywords you want to use, do the subsequent: Tip #three: write particular & compelling metadata for each web page. Keep your meta identify below 60 characters at the same time as a hundred and sixty characters in your meta description. Tip #4: use alt tags to your photographs. Insert keywords and descriptive alt tags. Tip #five: use search-engine pleasant URLs. Use URLs which can be readable by each human and serps. Make sure that your URLs are simple and easy. Avoid extraordinary symbols, numbers, and character combinations that don’t make the experience. Tip #6: optimize your homepage. Shape your navigation bar. Add visuals (set descriptive alt tags) of your most important merchandise/offerings which might be inviting with textual records. Add hyperlinks on your maximum famous products/services. Add a first-rate tagline together with your important key phrases. If you’re nearby, make sure to position your location. Here’s an awesome instance (see how it has the “Toronto” keyword):

Tip #7: optimize product pages Create precise product descriptions. Exert the attempt to jot down an in-intensity content of up to 1,000 words for every product. You may encompass the size, capabilities, colors, customer’s f.A.Q. And reviews. Test out a few merchandise on Amazon for thoughts! Incorporate purchaser opinions: critiques clearly generate key phrases to your content material (such as lengthy-tail key phrases). Every evaluates continues your content sparkling and updated. The critiques additionally help with growing a number of phrases in line with the web page. Do not forget, engines like google love energetic & thick content material. Additionally, evaluations could make your users spend extra time for your web page that may lower your website’s bounce fee. Keep out-of-stock product pages stay. You don’t want to frustrate customers with a 404 web page, and search engines can don't forget those as damaged hyperlinks. Simply go away page as is and specify its repute. You may use that page to introduce differently associated merchandise. Pro tip: adding “email me when again in stock” message is the satisfactory method. Installation rich snippets. Boom your CTR with rich snippets. Include relevant statistics which includes inventory records, reviews, scores, the name of sellers, the circumstance of merchandise, and others. Here’s an instance:

Tip #8: optimize categories & tag pages Link to related classes. Every so often, your merchandise percentage a not unusual subject matter. In this example, it’s first-class which you do go-linking. As an example, if you have products for helmets, try and add a link for gloves or boots. These items fall beneath private protective equipment. Top products. Highlight your pinnacle products and most considered gadgets in each class & tag pages. Element ii: use strategic inner linking Internal linking is an vital way to lead your customers from one web page to any other. The greater hyperlink juice that a page gets, the higher for search engine optimization. Tip #9: hyperlink to high precedence pages. Link your major categories or products/services to your navigation bar and/or your footer. For instance, when you have a blog publish that has generated a variety of site visitors, make sure you upload hyperlinks on that web page that results in your fine products or class pages. Tip #10: use breadcrumbs. In the search engine optimization perspective, breadcrumbs help robots and spiders to discover their way back in your homepage. For human beings, it facilitates them track where they may be to your internet site and offers them a feel of path when navigating from one web page to some other. The breadcrumbs shows a string of webpages, out of your homepage to the cutting-edge page you are currently viewing. They’re generally determined on top of a internet site’s web page. Tip #11: hyperlink to associated products. Add a section that recommends associated products in your clients. No longer handiest it allows generate one-way links, it may also enhance your sales. Pro tip: limit the range of hyperlinks you upload per page, you don’t want to look like a “link farm” internet site to the search engines. Here’s a beneficial video for you. Component iii: enhance usability Do not forget, you construct your website for your clients and now not the alternative way round. It’s usually customers first. So make your website as person-pleasant as possible. You don’t want your customers to go away your website the minute they land for your page. Tip #12: arrange your website’s shape. Your clients must be able to pass from one web page to some other with no trouble. Your site’s navigation should be smooth to recognize, test & observe. Use your target audience’s language. Vicinity your seek bar someplace visible. Allow predictive searches and comprise product typographic errors to your search bar. Make your checkout technique as short as viable. The lesser steps, the higher. Use a live chat widget. It doesn’t just lessen your website online’s bounce fee, but it offers you the opportunity to promote to them first-hand. Ultimately, area your contact details someplace seen (normally at the header) so clients can without problems attain you. Right here’s an excellent example:

Tip #13: improve web page load pace. Normally, human beings don’t like ready. Your website ought to load fast. Even google considers velocity when rating websites. Right here are some recommendations: Decrease your documents’ records length. Compressing movies, photographs, and other content material. Improve your hosting. When you have the budget, purchase internet website hosting plans that offer faster loading velocity. Put money into a cdn. Content delivery network, or honestly cdn, improves loading velocity and growth internet protection. For extra web site velocity optimization strategies, study this article here. Tip #14: optimize for cell customers. The stats range, however consistent with surveys, approximately 70-ninety percentage of purchasers do their purchasing through their cellular devices. The majority now uses their smartphones and capsules to access the net. This is going on to say that it’s vital to have a responsive internet site – a internet site which could accommodate specific screen size. So it’s important which you make your website cellular pleasant. It way that they are able to nonetheless shop via your website without issue. Element iv: prioritize running a blog Blogging is a crucial part of your ecommerce achievement. It enables to you keep your internet site’s fresh, decreases soar charge, generate back-links, improve emblem photograph, enhance niche authority, and improve normal enterprise boom. Recall these statistics approximately blogging: Running a blog is regularly on the upward push and could retain within the destiny 23% of net utilization time is spent on studying blogs 77% of internet users read blogs Corporations that often weblog have 97% extra inbound links Sixty one% of us consumers have made a buy based totally at the blogs they read 60% of weblog readers consider a employer with blogs extra reliable and truthful And the listing of fantastic matters simply is going on and on for blogging… Here are some pointers on a way to be powerful for your running a blog effort: Put up outstanding content material constantly. You can create an interview posts, how-to posts, idea posts, interesting statistics, list posts (which includes 10 pleasant ____, 10 top), and posts which can be associated with trending topics. Invite influential human beings in your niche to visitor publish for you. Be unique, attractive, useful, relevant, and informative. Allow remarks for engagement. It also enhance's your content’s duration. Create catchy but search engine optimization-friendly titles. Improve the readability of your content with the usage of visuals, subtitles and bullets. Add social sharing buttons. Make it less difficult on your readers to unfold your content. Sprinkle some applicable key phrases & use your target audience’s language. And of path, sell. Actively sell your content material everywhere. There are such a lot of methods to promote your blog posts. But here's a beneficial guide for you. Tip #15: guest weblog on other web sites. Generate greater publicity and outbound hyperlinks with visitor blogging. Make certain to guest publish for set up blogs within your niche. Component v: run a technical search engine optimization audit often Performing an search engine optimization audit regularly is a key to preserving your strong on-line presence. The frequency of doing seo auditing may vary from one website to another, but it need to be accomplished at the least as soon as each six months. A number of my favorite tools are pingdom & semrush. There are distinct motives you need to do search engine optimization auditing. For one, search engines like google are continuously updating their algorithms. Search engine optimization auditing is likewise a extraordinary manner for you to identify old content material and attach the trouble consequently. Lastly, it keeps your internet site applicable, clean, and up to date. Tip #16: keep away from reproduction content material Replica content can hurt your search engine optimization ratings. But, replica content material happens unintentionally from time to time. As an instance, url variations, session ids, similar product description made by way of other bloggers, and protocol identifiers can result in duplicate content material. That’s why search engine optimization auditing may be very critical to address this trouble. So how are you going to fix duplicate content problems? Here are a number of them: 301 redirect – redirect reproduction content to the unique content with 301 redirect method. Rel="canonical" – the usage of the rel-canonical characteristic tells engines like google to deal with an internet page as a replica of a targeted url. This also permits engines like google to switch all content metrics and ranking electricity of the required reproduction content material to the original page. Specify domain and parameters – use the google search console to pick which area of your web site you select. Meta robots noindex – add this meta robots tag to the html head of your replica content material to prevent search engines like google and yahoo from indexing it. An awesome benefit of using the meta robots tag is it lets in engines like google to nevertheless get right of entry to the duplicate web page whilst permitting you to preserve beneficial content. Use duplicate content identifier tools – examples of these gear consist of screaming frog, siteliner, and copyscape. Tip #17: add xml sitemap Permit engines like google to move slowly your internet site more effectively and see how regularly you replace your content with xml sitemap. The xml sitemap also tells search engines which of your hyperlinks are extra vital and relevant for traffic. My favourite xml sitemap generator is xml sitemaps or search engine optimization yoast (for wordpress). Tip #18: often take a look at errors on google site owners The google webmaster equipment allows webmasters to check the fame of their indexing capabilities and decorate the visibility in their internet site. With google webmasters, you may attain a list of defective hyperlinks or the ones which google bots have issue crawling. To check, go to crawl > move slowly mistakes. Tip #19: closely monitor google’s set of rules updates Maximum webmasters know that they're occasionally on the mercy of google’s set of rules. Sometimes, google makes important updates that can negatively affect your search engine optimization strategies. In this example, you ought to constantly be updated with the modern day news about google’s adjustments of their algorithm. You can achieve this by using subscribing to newsletters and blogs of semrush, kissmetrics, mashable, and hubspots, simply to call a few. Final phrases There are myriads of suggestions and tutorials accessible on the net on a way to achieve success in strolling your on-line keep. But, this article gives you the gist of the complete subject. It’s an overview of what it takes to maintain your internet site up and going for walks and ensure you have what it takes to stay on top of your competition. I hope you found out plenty from our put up. Make sure you leave your remarks or questions below.

By badsha Digital Marketing, eCommerce, SEO 0 Comments

18 Sep

Best Free social media automation tools – Free boost social media marketing

Digital marketing is now a big marketing part of any type of business. There are several ways to Digital Marketing like SEO, SEM, Video Marketing, Social Media Marketing etc. Social Media Marketing is a free and easiest way to digital marketing. But where? There are many social media available and most are important! If want manages all social profile at a time it's a long time. But don't worry this post will save your time to social media marketing. There are may social media automation tools available on the internet they provide free social media management service. In this post, you will know about 5 best social media automation tools. These 5 tools help you to boost your social media marketing and also save your lot of time. Following features are free to provide these 5 tools. Schedule facebook posts Automatic social media posting At a time post to all site Let's scroll down to know about 5 best social media automation tools.

1. IFTTT

IFTTT is free automation services. IFTTT is not only social automation service there are lot of automation tools like blog automation, email automation etc.. IFTTT is a free web-based service that enables users to make chains of easy conditional statements, called "applets", which area unit triggered based mostly on changes to different internet services like Gmail, Facebook, Instagram, and Pinterest. IFTTT is an abbreviation of "If This Then That

Features

Services (formerly known as channels) ar the "basic building blocks of IFTTT", they mainly describe a series of information from a particular internet service like YouTube or eBay. It can additionally describe some actions controlled with sure arthropod genus like SMS. Sometimes, it can represent data in terms of weather or stocks. There are specific triggers and actions in every channel.
Triggers are the "this" part of the associated applet. They are the things that "trigger" the action. For example, from an RSS feed, you can receive a notification supported a keyword or phrase.
Actions are the "that" part of the associated applet. They are the output that results from the input of the trigger. Applets (formerly known as recipes) ar the predicates made of Triggers and Actions. For example, if you like any picture in Instagram (trigger), the photo can be sent to your Dropbox account (action).
Ingredients are basic information created available from a trigger. For example, the data that ar available from the e-mail trigger embrace subject, body, attachment, received date, and the sender’s address.

2. Buffer

Buffer is a web-based application developed to manage many accounts in social networks, by serving the means for a user to schedule posts to Twitter, Facebook and Linkedin free. Buffer has premium service also. We can link free 6 social network theses are Facebook, Twitter, Google+, Linkedin, Pinterest, and Instagram.

Free features

Buffer allows users to schedule posts sent through the request to the user’s social media accounts. This feature can schedule and send posts to Twitter, Facebook, LinkedIn, App.net and Google+. There are varied default timeslots in the application, which are primarily based on the days throughout the day once social media users are most active online. However, Buffer does enable its users to send or take away the default timeslots if they want to try to thus. The free version of the application allows the most limit of ten posts to be regular at any given time, and only permits the management of one social media account per social media website. Buffer also contains options that provide post suggestions to users and gives info on a number of clicks, retweets, likes, favorites, mentions and potential views every post has, which is primarily based on a number of feeds that single feed would show au courant The Buffer application is compatible with three totally different platforms: Browser: allows the application to work as downloaded extensions for 3 browsers, Google Chrome, Safari and Mozilla Firefox. Mobile: allows the application to be put in on iOS systems and android phones. Newsreader: allows the application to be integrated with varied news reader applications, such as Flipboard and Zite.

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